JCJC Marketing department earns 14 CPRAM Awards
Written By: Teresa Martin
Email Address: firstname.lastname@example.org
Date Submitted: 2012-05-24 08:38:38
ELLISVILLE – In the college’s centennial year, the Jones County Junior College marketing department made history by winning a record number of first place awards for their work in public relations. The department earned 14 awards, including six first-places, at the annual College Public Relations Association of Mississippi ceremony.
JCJC Web Administrator, Jared Meyers led the team to three first-place honors for the college’s main and sports web pages, as well as his multi-media presentation called, “Soccer Walk About” featuring Lady Bobcat Soccer players. Meyers’ collaboration with Centennial Events coordinator, Rebecca Patrick on the “A Century of Honor Alumni” multi-media presentation won third place honors.
Also earning first place accolades for the “Centennial Legacy” television commercial were VP of Marketing, Marlo Dorsey and Director of Media and Public Relations, Teresa Martin. Sophomore JCJC student and Student Government Association president from Oak Grove, Katie Folkes was featured in a commercial which told the story of three generations of her family graduating from Jones.
Dorsey’s and graphic designer Gabe Bozeman’s work on the Centennial banners hanging throughout the college campus won first place in the single piece of artwork category. Bozeman’s Bobcat Football poster won third place honors in the single piece of sports artwork category.
Sports information director Shawn Wansley’s story, “JCJC Wins State Title” received the first place award in the sports story category. Patrick’s news story on the grand opening of Anderson Hall won second place honors.
As a group, the eight member department including JCJC director of presidential and public information, Kelly Atwood and former JCJC students Cassidi Bush and Erin Lowrey netted second place honors for their work on the Vision magazine. The department’s work on the President’s Report, headed up by Atwood earned third place accolades.
Other awards earned at the CPRAM conference include third place honors for the collaboration of Dorsey, Bozeman and Martin along with Director of Recruitment, Kathryn Davis and Cynthia Bush’s admissions and recruitment publication, “Jones UpClose Orientation Packet.”
The Centennial Campaign, “Celebrating 100 Years”, earned second place honors in the Public Relations Campaign category. Athletic Director, Katie Herrington and VP of Institutional Advancement, Caroline Ramagos teamed up with the marketing department to create, plan, implement and produce numerous publications and events for the centennial. The year-long project included publishing an athletic program with the college’s 100-year history, coordinating the college’s first Convocation to mark the historical occasion and numerous reunions with special mementoes and publications for participants as well as creating special items for the college’s various ceremonies.
A project to help Jones’ chapter of the international honor society, Phi Theta Kappa also earned second place honors in the Creative Partners category for the “Tassel’s Worth the Hassle” campaign. The marketing department assisted with the creation and the execution of the public relations campaign to get students to “commit to complete” or graduate from Jones, versus transferring to a senior college. This project was also recognized internationally at the PTK conference and will be used as a model for other colleges.
“Everyone on the marketing team stepped up their game this year to ensure the college’s centennial celebration was widely publicized and well-documented,” said Dorsey. “It’s been a fun-filled and busy year for all of us. To see the team’s hard work recognized as top in the state in multiple categories is very rewarding professionally. It’s our job to promote Jones as a great college, but it’s also a great place to be employed. I have the opportunity to work with very talented people on a daily basis.”